Website Development, Booking CRM, Client Management System
Industry: Real estate (Dubai)
Timeframe measured: 60 days (modeled from baseline tracking)

Client overview

Reza Estates is a Dubai real estate business working with buyer leads, property inquiries, and viewing requests across multiple agents. The main goal was to turn inbound interest into booked viewings and keep lead handling consistent across the team.

Challenges (before)

• Website did not convert consistently across mobile traffic
• Manual booking and agent assignment created delays
• Client records lived across WhatsApp, notes, and spreadsheets
• Follow-ups were inconsistent and hard to audit
• Management lacked visibility into pipeline stages and agent performance

What we implemented

1. Premium, conversion-focused website rebuild (mobile-first, fast, clear CTAs)
2. Booking flow connected to a CRM (instant viewing requests and call bookings)
3. Client management system (lead profiles, status stages, owner assignment, notes)
4. Performance dashboard (lead source, speed-to-lead, booking rates, agent load)

Results (60-day modeled outcomes)

Exact metrics for graphs:

Clear outcomes

• Same traffic now generates significantly more leads
• Booking becomes consistent and measurable across agents
• Speed-to-lead improves, reducing lead drop-off
• CRM becomes clean, structured, and usable for scaling
• Management gains real visibility without manual reporting

“The website and CRM flow finally made our lead handling consistent. Our agents work faster, and management can actually see what’s happening.”